Thursday, 13 November 2014

Our picks of printed Christmas packaging

Our picks of printed Christmas packaging

At Christmas time consumers are often fooled into purchasing things that they don’t need, gifts that they never intended to buy and food that they often would never eat, but why?

The things that often draw them in are advertisements, good marketing and quality packaging and around Christmas if the above three can tell a story then you’ve sold your product.

We understand that high quality printing and packaging for food, textiles, labels and garments are all ingredients which when combined are the recipe to success for the retail, food or industry sectors and with our tailor designed printing machines and equipment you can ensure that your customers are satisfied with their printed paper and label packaging so that they return to you for many Christmases to come to steer their sales to unprecedented success.

Here Focus Label Machinery take a look at some of our best picks of printed packaging at Christmas time:

Budweiser (2013)

Showcased last year this cardboard packaging featured a Christmas jumper styled design and Clysedale horses keeping to the Winter/Christmas theme without overwhelming customers and boasted responsible messages for drinking around Christmas time.

Cadburys Eclairs (2014)

The gift box design which was revealed earlier this year features printed ribbons and end caps which are chosen to reflect the season the gift is given. Luxurious colour pigments are used with smooth fonts and excellent brand placement.

Toblerone (2012)

Turner Duckworth was responsible for the designs placed on the packaging for the 2012 Christmas Toblerones which depicted the simple image of snow and reindeer. An ideal keepsake, the packaging extended the brand to make it a symbolic gift of Christmas.

Fortnum and Mason (2012)

Often associated with timeless designs for its food and drink products, the London based Fornum & Mason doesn’t rely too much on Christmassy values to market its products. Tasteful printing and simple designs denote the confidence the brand has in its own gift wrapping.

Coca-Cola (1996)

The arrival of the famous Christmas trucks on the TV ad often symbolise the arrival of the festive season, so no talk of successful Christmas packaging would go down well without the mention of Coca-Cola who made Santa the red and green symbol of Christmas we now see today. The depiction of the jolly man with rosy cheeks was enough to bring this brand the recognition it deserves. 

If you are looking for flexographic printing machines or label printing machines for your printing business then Focus Label can help in time for next Christmas. Make your printing company a force to be reckoned with in the food packaging business.
Contact us today.